Apple is all set to dabble into the automobile industry. According to a report by Reuters, Apple will build a self-driving car and the same could be launched in the market in 2024. The reports go on to suggest that Apple could produce a passenger car that will have its own battery technology.
Project Titan is the name given to the venture and works have started on the same.
The reports also claim that Apple had started working on the project in 2014 and there were suggestions that the company had shelved its plans of producing cars in 2016. Out of 1000 employees, who were roped in for the Project Titan, 200 employees were laid off. Now, this fresh report suggests that Apple is all set to start from scratch again.
Sources in the know of things said that this Apple car would be a passenger vehicle. It has also been claimed that Apple would introduce a battery that could “radically” reduce the cost of the batteries and at the same time, it would increase the range of the vehicle.
“As for the car’s battery, Apple plans to use a unique “mono cell” design that bulks up the individual cells in the battery and frees up space inside the battery pack, one of the people said. That design means more active material can be packed inside the battery, giving the car a potentially longer range,” the Reuters report said.
“If there is one company on the planet that has the resources to do that, it’s probably Apple. But at the same time, it’s not a cellphone,” a source who worked with Project Titan told Reuters in a report.
Back in 2017, Apple CEO Tim Cook spoke about Apple’s autonomous driving software. “We’re focusing on autonomous systems. It’s a core technology that we view as very important. We sort of see it as the mother of all AI projects. It’s probably one of the most difficult AI projects actually to work on,” Cook had said.